We were informed by the national digital broadcast network, START TV, that it was launched in September 2018 as a joint initiative of the CBS Station Group and Weigel Broadcasting. The network says it serves as a one–stop shop for strong female character driven programming, and is also available on multiple platforms on a market by market basis.
The network operates on a seven-day-a-week strip schedule. Episodes air every day at the same time, Monday through Sunday. They say this is a convenient format that allows viewers to tune in and “Start” watching any day or time they choose. Headliner programs are showcased with multiple episodes airing each day in multi-hour blocks. The primary offerings of START TV are procedurals such as “The Closer,” “Cold Case,” “Crossing Jordan,” “The Division,” “The Good Wife,” “Medium,” “Profiler,” “Strong Medicine” and “Unforgettable.”
“My Start Story” is an original campaign featured throughout the day on START TV that showcases the stories of real strong women that accompanies the network’s programming. A different voice is featured every day, and those who have been filmed thus far can be found here. The prestigious interview subjects include trailblazing comedian Carol Burnett, Olympic gold medalist Kendall Coyne, RogerEbert.com publisher Chaz Ebert, “Sneak Previews” executive producer Thea Flaum, Tony Award-winner Nancy Opel and iconic singer Dionne Warwick. An excerpt of Chaz Ebert’s story can be viewed below…
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For more information on START TV and its new campaign, visit the network’s official site.